If you are using your 1300 number only to answer incoming calls, then you are missing out many other benefits of it. Powerful in-built options of reporting are one of the important benefits of these numbers. Call details like where the call is coming from, who is calling, length of every call, when they are calling etc. can help you in measuring the success of your marketing channels and campaigns.
Diversified marketing channels
Many businesses make use of diversified channels to makes their message reach out to the target audience, including things like search engine marketing, social media, radio, television advertising, print media, pay per click advertising and newsletters. With several things going on, it may not be easy to figure out which one is giving the best outcomes and profits.
Using unique 1300 numbers Sydney is one straightforward way to do this with each marketing campaign and channel. Thus, you can see the results quickly and make sure that every initiative taken by you is accomplishing.
You can always ask people who call where they heard about you. But that takes your effort and time, may not be accurate all the time, and can also take the focus away from the main intention behind the call. By making use of reports that are available through 1300 number provider, you will save your time, the call remains on focus, and you get precise information about the call’s source.
Many businesses have landing pages on their website for every marketing campaign. By assigning a unique 1300 number to every campaign, you can not only see how many are visiting the landing page of your website, but you can also see how many of them go to next step and make a call. A number of calls against conversion rate can be measured to know your campaign’s effectiveness.